The need for brands to be more considerate and inclusive has risen a notch up. As brands are beginning to go global with their services, they need to consider customers from different linguistic backgrounds has heightened because the more the population of people brands get across to, the more the number of people that need special attention like translation skyrockets.
Similarly, a brand in the course of a meeting could have a language barrier problem with its partners. Not only that, when a brand has to relate with a person that is hard of hearing communication, there will be a break in communication if a solution is not proffered.
However, when such happens, there is no need for brands to be thrown off balance; technology has provided solutions to such problems.
What is Remote Video Interpretation?
Video remote interpretation is used when a party to a communication process does not understand the language in use or when the communication involves a person that is hard of hearing. This is usually provided by a translation services company.
The parties to the communication process are often located at the exact location with a web camera, while the interpreter is at another place also with a web camera and headphones. The interpreter views the participants from his camera and hears their voices from the headphones, and the participants follow suit.
The interpreter hears and then interprets the conversation into the target language while the participants hear and view from their end. In case the communication includes a deaf person, the interpreter interprets the voices of the hearing persons into sign language, which the deaf person views through the screen.
Functions of Video Remote Interpretation
Generally, video remote interpretation makes having meetings with a multilingual audience realizable; all that needs to be done is get an interpreter that interprets remotely.
Apart from making multilingual webinars possible, video remote interpretation could shoot up the performance of some industries if applied in their operations.
This article will highlight and discuss such industries that operate better with the use of video remote interpretation. The industries include;
1. Manufacturing Industries
Manufacturing companies require audiovisual technology to successfully connect operations that connect them with their teams and clients around the world.
Some manufacturing companies have their groups of managers located elsewhere in the world with inherent linguistic barriers, and such manufacturing companies need spaces to connect with their management in order to access productive initiatives. The use of a well-put-together video remote interpretation will increase the effectiveness of their meetings, thereby accelerating the company’s development.
2. Healthcare Sector
The covid-19 outbreak has further increased the need for telehealth. With telehealth, health caregivers can care for their patients in near and far away places using video coverage. Video remote interpretation provides the avenue to add a medically trained interpreter during a telehealth video coverage; the interpreter could be a point of contact to other language speaking patients or hard of hearing patients by interpreting into sign language.
3. Education Sector
During the Covid-19 crisis, for example, schooling couldn’t be continued in physical space; instead, online distance learning was adopted for continuity because of social distancing. This distance learning is of disadvantage for non-English speaking students.
However, using video remote interpretation did ensure that effective learning takes place. While having video learning with students on conferencing platforms like Skype, zoom, etc., an interpreter can be added to the meeting to make learning easy for students that speak other languages.
4. Legal Sector
Even the legal industry is not left out among industries that can utilize video remote interpretation. Video remote interpretation is essential for legal teleconferencing that involves non-English speaking or hard of hearing populations. Also, court activities require examining spoken words and kinesics. VRI can help note verbal and nonverbal cues.
5. Financial Sector
As the business world is witnessing global expansion, businesses are growing larger with the help of company formation services, making the population more diverse. The use of video remote interpretation makes it possible to connect with these diverse populations and also have their needs beyond their cultural and linguistic affiliation.
Conclusion
The need for diversification keeps increasing daily. But the good thing is technology is a blessing that keeps minimizing the challenges with diversification.
One such technological advancement that is beneficial to the world is Video remote interpretation. It gives the avenue for people of different linguistic backgrounds to communicate without the language barrier affecting their communication effectively.
Apart from the individual advantage that video remote interpretation provides. The adoption of video remote interpretation will be beneficial for business sectors.
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Source: Vietnam Insider