A Shenzhen-based tech company has gone viral in China after launching a wellness initiative that pays employees up to 1 million yuan (US$137,000 / 3.7 billion VND) for losing weight.

According to the South China Morning Post (Sept 6), Arashi Vision, best known globally as Insta360, rolled out its annual “Million-Yuan Weight Loss Challenge” on August 12.

Shedding Kilos, Earning Cash

The rules are simple: every 0.5 kg an employee loses equals 500 yuan (1.85 million VND) in cash. Over the past year, 99 employees collectively shed 950 kg, sharing a prize pool of 1 million yuan.

Among this year’s standout participants was Xie Yaqi, a Gen Z employee, who dropped 20 kg in just three months. Her discipline — daily 90-minute workouts and strict diet control — earned her 20,000 yuan (74 million VND) and the title of “Weight Loss Champion.”

“I believe this is the best time in my life to become the best version of myself — not just for looks, but for health,” Xie said.

Inspiration and Accountability

Xie also motivated colleagues by sharing the “Qin Hao Diet” — named after actor Qin Hao, who famously lost 10 kg in 15 days with a rotation of soy milk, corn, fruit, and alternating protein/vegetable days.

Since its launch in 2022, Arashi Vision has held seven rounds of the challenge, distributing nearly 2 million yuan in total prizes.

Interestingly, the program includes a penalty clause: employees who regain weight must pay back 800 yuan for every 0.5 kg gained. To date, no one has triggered the fine.

Beyond the Office Walls

A company representative said:

“Through this challenge, we want to encourage a healthy lifestyle and remind employees to prioritize well-being alongside work. It’s a positive motivation that fuels both life and career.”

The initiative has sparked buzz online, with many praising it as both creative and effective. “What’s the hiring requirement?” one netizen joked, while another quipped: “I’d bankrupt the company — I’ll run 10 km every day!”

The trend also aligns with China’s national health policy. In June 2024, the government launched a three-year plan called “Weight Management Year” (2024–2026), aimed at combating rising obesity through scientific fitness and public awareness campaigns.

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Source: Vietnam Insider