
Vietnam is officially Aeon Mall’s top-performing market in Southeast Asia — and second only to China globally — as the Japanese retail giant continues to cash in big from its local operations.
In its latest financial report for the fiscal year ending February 28, 2025, Aeon Mall revealed it earned nearly VND777 billion (over $30.1 million) in profit from its Vietnam operations — up 8.6% year-on-year. That breaks down to an impressive VND2.1 billion (around $81,300) in profit every single day.
Total revenue from Vietnam hit ¥17.3 billion (about $123 million), a 13% increase from the previous year — reflecting strong consumer spending and Aeon’s growing footprint in the country.
While China remains Aeon Mall’s biggest overseas market by revenue — nearly quadrupling that of Vietnam — Vietnam stands out in terms of profit margin. Despite earning less in raw numbers, the company’s Vietnam profits were just 10.7% lower than in China, underscoring the market’s operational efficiency and potential.
As of early 2025, Aeon Mall operates eight shopping centers across Vietnam, boasting a combined leasable floor area of more than 462,000 square meters. Since entering Vietnam over a decade ago, the retail giant has invested around $1.5 billion into its local operations.
And it’s not stopping there. Aeon Mall has signaled more expansion plans for 2025, further solidifying Vietnam’s role as a cornerstone of the company’s international growth strategy.
Related
Discover more from Vietnam Insider
Subscribe to get the latest posts sent to your email.
Source: Vietnam Insider