In particular, the above cooperation will create the premise for the world’s top music stars under the management of Warner Music Group to have the opportunity to participate in the 8Wonder International Music Festival and other music events organized by Vinpearl.
This cooperation not only brings world-class music stars to Vietnam but also serves as a launching pad for Vietnamese tourism and culture to reach hundreds of millions of people around the world.
The two agreements were signed within the framework of the Vietnam Tourism – Cinema Promotion Program organized by the Ministry of Culture, Sports and Tourism of Vietnam in Hollywood, California.
Accordingly, Vingroup Corporation will cooperate with Warner Music Group and Indochina Productions to promote the group’s strategic products, while introducing Vietnamese culture to international friends through films, music concerts and music videos.
The parties will work closely to promote Vietnam as a leading destination for international filmmakers and music video producers. Vingroup is committed to supporting Warner Music Group and Indochina Productions projects to be carried out at locations within the group’s ecosystem, including Vinpearl resorts and VinWonders amusement parks.
In addition, Vingroup will also provide VinFast electric car models for use in the music and film projects of the two partners.
“Vietnam has beautiful natural scenery and great potential to become an ideal location for filming and music festival projects,” said Lisa Nguyen, managing director of Warner Music Vietnam.
Some of our artists, such as Charlie Puth, have performed here. By establishing a partnership with Vingroup, Warner Music Group hopes to have more opportunities to expand its operations in Vietnam.”
Ms. Ngo Thi Huong, representative of Vingroup, shared: “We are honored to cooperate with Warner Music and Indochina Productions to promote Vietnam’s culture, tourism and breakthrough innovations. This is a great opportunity for us to introduce Vingroup’s brand and products globally, bring internationally renowned artists, actors and film crews closer to Vietnamese audiences, and at the same time open the door to promote more deeply and strongly Vietnamese culture and beauty to the world.”
“Indochina Productions has always operated to international standards throughout the region, and with the support of relevant government agencies and film industry supporters, we have helped to establish Thailand and the Philippines as Hollywood film hubs,” said Nicholas Simon , general director of Indochina Productions .
It was these three factors that brought the Kong: Skull Island film crew to Vietnam. With the support of Vingroup, we believe that this beautiful country will become the filming location for many international blockbusters in the future.”
The signing of the memorandum of understanding between Vingroup, Warner Music and Indochina Productions not only demonstrates the stature of Vietnam’s number 1 multi-industry corporation in the international arena, but also demonstrates the vision and aspiration to promote the cultural values, natural landscapes, iconic works, and prosperity of Vietnam today to the world; contributing to gradually making Vietnam a leading attractive tourist destination in Asia.
Vingroup is Vietnam’s leading multi-industry private economic group, operating in three main areas: Technology and Industry, Trade and Services, and Social Charity.
With a production and business system spread across Vietnam and many other countries such as North America, Europe, and Southeast Asia, Vingroup always pursues a strategy of cooperation with the world’s leading corporations to constantly innovate and develop a high-end product and service ecosystem, improve the quality of life and elevate the Vietnamese brand in the international arena.
Learn more at: https://www.vingroup.net/
Warner Music Group is one of the largest music corporations in the world, founded in 1958, headquartered in New York, USA.
Today, Warner Music Group manages many globally famous artists such as Ed Sheeran, Dua Lipa, and Cardi B.
Indochina Productions was founded in 2010 by Nicholas Simon, a renowned Hungarian-American filmmaker.
Indochina Productions is a leading production partner of many major brands in the international entertainment and advertising industry.
Indochina Productions is the unit that brought the blockbuster Kong: Skull Island to film in Vietnam, contributing to bringing the image of Vietnam to the world.
Source: tuoitre.vn (Heavenly Direction)
Source: Vietnam Insider