Vietnam is fast becoming one of Asia’s most exciting travel destinations, with Ho Chi Minh City (HCMC) and Hanoi leading the way.
In the first quarter of the year, HCMC welcomed more than 8.57 million domestic travelers, reflecting a strong 6.3% year-on-year increase, and generating an impressive VND56.66 trillion (US$2.21 billion) in tourism revenue—a 26.7% jump from the previous year.
To further enrich the visitor experience, HCMC’s Department of Tourism has collaborated with local authorities and businesses to develop unique inter-district travel experiences. These efforts highlight the city’s cultural diversity, vibrant street life, and dynamic mix of tradition and modernity.
In celebration of the 50th anniversary of Vietnam’s National Reunification (April 30, 1975 – 2025), HCMC has launched a fresh tourism identity campaign under the message “Find Your Vibes.” This campaign features 50 stunning graphic visuals that showcase the city’s iconic landmarks and lively neighborhoods, inspiring travelers to uncover their own perfect moments in the city.
Meanwhile, the capital city of Hanoi attracted 7.3 million visitors and earned nearly VND29.93 trillion (US$1.17 billion) in tourism revenue in just the first three months of the year. From its centuries-old temples and French colonial architecture to modern cafes and bustling markets, Hanoi continues to captivate tourists from around the world.
Adding to the appeal, both Hanoi and Ho Chi Minh City have been named among Southeast Asia’s safest cities, according to data from statistics site Numbeo—a reassuring highlight for travelers seeking a secure and welcoming destination.
Whether you’re in search of culinary adventures, cultural heritage, or urban exploration, Vietnam is ready to welcome you with open arms. Start planning your journey today and find your vibes in Vietnam!
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Source: Vietnam Insider